ABOUT YUMMY JUNCTION
Founded in 2019, Yummy Junction is a Dubai-based F&B and hospitality group focused on creating, developing, and growing distinctive restaurant brands across international markets. Our portfolio includes Malak Al Tawouk, Cheese on Top, and Fernaini, each with its own identity, brought together by one shared commitment to quality, creativity, and exceptional hospitality. Backed by the expertise of our sister company, TopRock Interiors, Yummy Junction combines strong brand development with proven operational and project execution capabilities. From concept to expansion, we build brands designed to connect, perform, and grow.
Different brands. One standard of excellence. One Yummy Junction.
Leading the hospitality industry in the region by providing the best food quality and service in a positive, safe and healthy environment through great people and strong systems.
It is all about people. We strongly believe that building a positive culture focused on making customers happy is key to success. Happy and motivated people build loyal customers. Our passion to hospitality drives us to continuously impress our guests.
Integrity
We uphold the highest ethical standards in everything we do.
Honesty
We communicate openly and transparently with our team, partners, and guests.
Teamwork
We work together toward one shared goal, supporting one another every step of the way.
Positive Thinking
We approach every challenge with optimism, focusing on opportunities and positive outcomes.
Leadership
We lead by example, inspiring others through our actions, standards, and commitment.
Growth
We are committed to growing our people and our business together.
Customer Focus
Our guests are at the heart of what we do, and their satisfaction remains our highest priority.
Efficiency
We strive to work smarter and make the most of every opportunity, resource, and situation.
LEADERSHIP & VISION
Yummy Junction is led by experienced F&B professionals with a strong track record in building and scaling successful brands.
Mahmoud Harb, Co-Founder & Managing Director, brings more than 22 years of experience across the GCC, contributing to the growth of renowned names including Zaatar w Zeit, Cinnabon, Seattle’s Best Coffee, and Malak Al Tawouk.
Today, he leads Yummy Junction’s strategic growth and expansion across the GCC, Europe, and India.
